Send Storm Cleanup Offer
Capture revenue opportunities immediately after storms by automatically detecting severe weather events in your service area and sending targeted cleanup offers to property owners within hours.
When
Severe Weather Alert Detected
Then
Targeted Cleanup Offers Sent to Affected Customers
8 hours per storm
Time Saved
5x faster response time
ROI Impact
Automated storm cleanup offers work by monitoring weather APIs for severe weather events in your service area, then immediately triggering personalized cleanup offer messages to customers near the affected location. The system segments contacts by proximity and property type, sends targeted communications via email or SMS, and logs all interactions for follow-up, enabling landscapers to reach cust
How This Automation Works
Severe Weather Alert Detected → Targeted Cleanup Offers Sent to Affected Customers
Monitor Weather Data Sources
Connect to weather APIs and define service area boundaries. Configure alert thresholds for different severe weather types (wind speed, precipitation, hail) that indicate cleanup opportunities. Set monitoring frequency to check conditions every 5-15 minutes for real-time detection.
Detect Severe Weather Events
When weather conditions exceed predefined thresholds in your service area, the system captures event details including location coordinates, weather type, severity level, and timestamp. This data determines which customers to contact and which message template to use.
Segment Affected Customers
Query your customer database to identify all contacts within the affected geographic area. Apply filters based on property type, previous service history, communication preferences, and distance from the storm center to create a prioritized outreach list.
Generate Personalized Messages
For each customer, retrieve relevant details (name, property address, previous services) and populate the appropriate storm-specific message template. Customize content based on weather type, customer property characteristics, and available service slots.
Deliver Multi-Channel Outreach
Send cleanup offers via each customer's preferred communication channel (email, SMS, or both). Messages include storm details, specific services offered, urgency indicators, pricing information, and clear call-to-action buttons for immediate booking or quote requests.
Log Interactions and Track Responses
Record all sent messages in your CRM with weather event details, delivery status, and customer engagement metrics. Track opens, clicks, and responses to measure campaign effectiveness and identify customers who need follow-up outreach.
How It Works
Transform weather disruptions into business opportunities with automated storm cleanup outreach. This system monitors real-time weather data for your service area, identifies severe weather events like windstorms, hail, or heavy rain, and automatically triggers personalized cleanup offers to your customer database. The process segments contacts by property type and location, crafts tailored messaging highlighting urgent cleanup needs, and delivers offers via email or SMS while demand is highest. By responding within hours instead of days, you position your landscaping business as the first responder for storm damage, capturing contracts before competitors even know a storm occurred. The system maintains customer communication records, tracks response rates, and can automatically schedule follow-ups for non-responders, ensuring no opportunity is missed during peak demand periods following severe weather.
The Trigger
The system continuously monitors weather APIs for severe weather alerts, storm warnings, or significant precipitation events in your designated service areas. When weather conditions meet predefined thresholds (wind speed, rainfall amounts, hail reports), the trigger activates immediately, capturing the exact timing and location of the weather event to begin the outreach sequence.
The Action
Upon weather alert detection, the system automatically segments your customer database by proximity to the affected area, retrieves property details and contact preferences, generates personalized cleanup offer messages highlighting storm-specific services (debris removal, tree damage, drainage issues), and delivers communications via the customer's preferred channel. All interactions are logged in your CRM with the weather event details for tracking and follow-up.
Common Use Cases in Landscaping
- A residential landscaping company serves a 50-mile service area and monitors for wind events above 40mph. When a severe thunderstorm passes through the northern suburbs, the system detects the alert and automatically sends cleanup offers to 230 customers in the affected zip codes within 20 minutes. The messaging emphasizes fallen branch removal and gutter cleaning, resulting in 45 service requests before competitors begin their outreach.
- A commercial property maintenance firm manages 120 retail centers across a metropolitan area. After a hailstorm impacts the eastern district, the system segments the 28 affected properties, generates customized offers mentioning roof debris and parking lot cleanup, and delivers messages to property managers via their preferred channels. Within 4 hours, 16 emergency service contracts are secured at premium rates.
- A tree care and landscaping business operates in a hurricane-prone coastal region. When tropical storm warnings are issued, the system sends preparatory service offers (securing loose items, tree trimming) to at-risk properties. Post-storm, it automatically follows up with cleanup offers based on actual wind speeds recorded, generating $85,000 in emergency revenue over a 72-hour period.
- A golf course and athletic field maintenance company monitors for heavy rainfall events that cause drainage issues. When precipitation exceeds 2 inches in 24 hours, the system contacts facility managers offering immediate drainage assessment and repair services, capturing contracts while fields are still waterlogged and urgency is highest.
Results You Can Expect
First-Mover Advantage
Respond to storm damage while debris is still visible and urgency is highest, positioning your business ahead of competitors who rely on manual outreach methods or wait for customer calls.
Revenue Capture During Peak Demand
Convert weather events into immediate revenue by contacting customers when cleanup needs are most apparent and willingness to pay is highest, capturing emergency service premiums.
Eliminate Manual Weather Monitoring
Remove the need for staff to monitor weather forecasts, manually identify affected customers, and compose individual outreach messages, allowing your team to focus on service delivery instead of administrative tasks.
Precise Geographic Targeting
Reach only customers genuinely affected by storms through accurate location-based segmentation, increasing message relevance and conversion rates while avoiding wasted outreach to unaffected areas.
Data-Driven Service Planning
Use weather event data and response tracking to forecast demand, schedule crews efficiently, and allocate equipment to areas with highest cleanup needs, optimizing operational capacity during surge periods.
Frequently Asked Questions About This Automation
Offers can be sent within minutes of weather alert detection. The system monitors weather APIs in real-time and triggers messaging immediately when conditions meet your defined thresholds, allowing you to reach customers within 15-30 minutes of a storm event.
Set Up Weather-Triggered Messaging in Minutes
Stop doing manual work that software can handle. Fieldproxy makes it easy to set up this automation and dozens more - no coding required. Our AI builder helps you customize everything to match your exact business process.
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