Follow Up After Storm Damage
Automatically reach out to customers after severe weather events to offer emergency electrical inspections and repair services, capturing time-sensitive business opportunities.
When
Severe Weather Alert Detected
Then
Customers Contacted and Appointments Scheduled
6 hours per storm
Time Saved
3x more storm jobs
ROI Impact
An electrical storm damage follow-up system automatically monitors weather alerts in your service area and immediately contacts affected customers with personalized inspection offers. The system segments customers by location, sends targeted messages via email and SMS, enables direct appointment scheduling, and creates prioritized service tickets for your dispatch team.
How This Automation Works
Severe Weather Alert Detected → Customers Contacted and Appointments Scheduled
Weather Alert Monitoring Activated
The system continuously monitors National Weather Service feeds, local weather APIs, and storm tracking services for severe weather events in your defined service areas. When alerts match your criteria (storm severity, wind speed, lightning activity, or flooding), the system captures location data and severity metrics to determine response level.
Customer Database Segmented by Impact Zone
Using zip code and address data, the system identifies which customers are located in affected areas. Customers are automatically segmented by proximity to storm center, property type (residential vs. commercial), service history, and priority status. This ensures relevant customers receive appropriate outreach.
Personalized Outreach Messages Sent
The system generates and sends customized messages via email and SMS to affected customers. Messages include the customer's name, reference to the specific weather event, details about common storm-related electrical issues, and a clear call-to-action for scheduling inspections. Messages are branded with your company information and include emergency contact options.
Appointment Requests Processed Automatically
When customers respond or click scheduling links, the system checks technician availability, considers travel distance and existing appointments, and presents available time slots. Once customers select a time, appointments are automatically added to your dispatch calendar with storm damage tags, customer history, and property details pre-loaded.
Service Tickets and Technician Assignments Created
For each scheduled appointment, the system creates a detailed service ticket flagged as storm-related emergency work. Technicians receive assignments based on geographic routing efficiency, skill level, and current workload. Each assignment includes customer contact information, property access notes, previous service history, and a checklist of common storm damage inspection points.
Follow-Up Tracking and Response Analysis
The system tracks all outreach metrics including message delivery rates, response rates, appointments scheduled, and revenue generated per weather event. This data helps optimize future campaigns and identifies which message templates, timing strategies, and customer segments produce the best results for storm-related service opportunities.
How It Works
When severe weather strikes, electrical systems are often damaged, creating urgent service needs. This automated system monitors weather alerts in your service area and triggers immediate customer outreach when storms occur. The system segments your customer database by location, sends personalized follow-up messages offering emergency inspections, and schedules appointments directly into your calendar. By responding within hours instead of days, you capture high-value repair work before customers contact competitors. The system also creates service tickets, assigns technicians based on location and availability, and sends safety tips to customers experiencing power issues. This proactive approach transforms weather events into revenue opportunities while demonstrating your commitment to customer safety.
The Trigger
The system monitors National Weather Service alerts for severe storms, lightning strikes, high winds, or flooding in your service areas. When an alert matching your criteria is detected, the system automatically identifies affected customers by zip code and initiates the follow-up sequence within minutes of the weather event.
The Action
The system sends targeted messages via email and SMS to customers in affected areas, offering priority electrical inspections and emergency services. Customers can click to schedule appointments directly, which automatically populate your dispatch calendar. Service tickets are created with storm damage flags, and technicians receive location-based assignments with customer history and property details.
Common Use Cases in Electrical
- A residential electrical contractor uses the system to automatically contact homeowners within 2 hours of severe thunderstorms, offering free safety inspections and capturing surge damage repair work before customers realize their systems are compromised
- A commercial electrical service company triggers follow-up to business customers after high-wind events, prioritizing critical facilities like medical offices and data centers that need immediate power system verification
- An emergency electrical repair specialist monitors lightning strike density maps and automatically reaches out to customers in heavily affected areas, scheduling inspections for potential panel damage, wiring issues, and equipment failures
- A full-service electrical contractor segments follow-up by customer type, sending detailed technical assessments to property managers while offering homeowners simple safety check appointments, maximizing relevance and conversion rates
- A regional electrical services provider uses storm tracking to coordinate multi-team responses across territories, automatically assigning customer follow-ups to the nearest available crews and balancing workload across service areas
Results You Can Expect
Capture Time-Sensitive Opportunities
Reach customers within minutes of weather events instead of waiting for them to notice damage and call. This first-mover advantage means you schedule inspections before customers even think to contact competitors, dramatically increasing your conversion rate on high-value storm damage repairs.
Maximize Revenue Per Weather Event
By systematically contacting every affected customer in your database, you convert weather events into consistent revenue opportunities. Most contractors capture only 10-15% of potential storm work in their service area; automated outreach helps you capture 40-50% by ensuring no opportunity goes unnoticed.
Reduce Manual Outreach Labor
Eliminate the need for office staff to manually call or email customers after storms. The system handles list compilation, message personalization, delivery tracking, and appointment scheduling automatically, freeing your team to focus on coordinating technicians and managing emergency service delivery.
Improve Customer Safety and Satisfaction
Proactive safety-focused outreach demonstrates genuine care for customer wellbeing, not just revenue. Customers appreciate contractors who check on them after storms, leading to stronger relationships, positive reviews, and increased lifetime value even from customers who don't immediately need repairs.
Optimize Technician Routing and Utilization
By clustering storm damage appointments geographically and scheduling them in logical sequences, you reduce drive time between jobs and increase billable hours per technician. The system considers location, severity, and customer priority to create optimized daily routes that maximize team productivity.
Frequently Asked Questions About This Automation
The system monitors weather alerts in real-time and can send customer outreach messages within 15-30 minutes of a severe weather event being reported. This immediate response ensures you reach customers while the damage is fresh in their minds and before they contact other contractors.
Set Up Weather-Triggered Customer Outreach in Minutes
Stop doing manual work that software can handle. Fieldproxy makes it easy to set up this automation and dozens more - no coding required. Our AI builder helps you customize everything to match your exact business process.
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